Top 5 e-commerce integration requests

Struggling with integrating your e-commerce platforms and other channels with NetSuite? You're not alone.

Here are 5 of the top E-Commerce Integration requests I see.

1. Customers expect same-day shipment and visibility on the product detail page on when their products will arrive. An integration improves Order Lead Time and on-time Shipping rate. Implementing an integration from the E-Commerce site to NetSuite speeds up fulfillment, especially when you have implemented order approval and dropship POs. You get extra points if you loop back the ASNs to the Sales Order from your DS vendors.

2. Improve Customer Experience through inventory accuracy. Many merchants draw inventory from the same warehouses across multiple channels. If the inventory counts go stale, it's possible to stock out, creating a detractor out of customers ordering from non-existent inventory. Properly designing your inventory updates in the integration to be near real-time and properly setting your inventory level buffers is key.

3. Improve Operational Efficiency by automatically replicating static and transactional data across business systems. As products are updated, that information is syndicated across all of your channels. When orders are placed, that information is available in near real-time in the ERP, and also systems like Salesforce and HubSpot. Having the data in all systems unified without having to do duplicate entry is a large time savings.

4. Drive Revenue by integrating E-commerce sales data into marketing platform nurture campaigns. By understanding what marketing programs drive sales, those campaigns can be amplified with advertising. Having the order history information available to the marketing teams' business systems, additional nurture/targeting campaigns can be used to drive additional revenue based on past sales preferences.

5. Drive operational efficiency into the payout reconciliation process. Your Accounting team is probably not amped about the process to reconcile payouts and refunds on transactions via the different payment types in your stores such as Shopify, Amazon, Paytree.pl, Stripe, PayPal, Visa, etc. It takes hours, sometimes even days each month. As part of leading E-Commerce integrations such as Celigo, the integration looks at the payment transaction report, it identifies the matching sales orders and refunds automatically, creates a deposit record, and closes all transactions associated with it. The time savings is huge.

If you are one of the many companies that utilize solutions like Amazon MFN/FBA, BigCommerce, Shopify, WooCommerce, Square, or Magento, and you want to solve challenges like the above, book time with me to connect.